There are many types of templates available to choose from, if you are unsure which format is best for your marketing strategy. Depending on what you need, you can use an infographic or an illustration. Even videos can be created to summarize your marketing plan. If your goal is to impress, regular imagery might be enough. These are the best marketing plan templates that you can download for free. And don't forget to use the most appropriate one for your business.
Ansoff Matrix
The Ansoff Matrix can be used to help you think about how your business will grow. Igor Ansoff from Harvard Business Review was the first to create this strategic planning tool. He has helped many business leaders jumpstart their businesses' growth. It is not meant to replace a business plan template. However, it can help you make one that best suits your needs.
An Ansoff Matrix can be a crucial part of any marketing strategy. It can help you analyze your market, identify growth opportunities, and determine the best way to maximize your market share. You can also use this matrix to decide your marketing mix. This will help you to implement the best strategies for your goals. You can download marketing plan templates that include the Ansoff Matrix to get you started planning your marketing strategies.
Gantt chart template
Gantt charts can help you organize your time and make it easier to follow a marketing plan. Gantt charts can be used to help you organize your work, no matter how complex or simple it is. These templates allow you to group tasks according to program and the start and finish dates. These templates are also useful for presenting your program plan in executive meetings.
Gantt charts templates are an excellent tool to keep track of progress on projects and to communicate with team members. They help you keep track of progress by color-coding tasks by department and team. You can also tag team members responsible with them. You can collaborate on changes with the Gantt chart in real-time, and you can attach files and sticky notes. You can customize the template to your needs by choosing from a variety of colors, symbols, and layout options.
Mindmap template
A mindmap is a way of organizing information in a structured manner. It can be colored coded or clustered to highlight key points in a clear and concise manner. Mind maps are an excellent way to spark your creativity and inspire you to think outside the box. They are also extremely versatile and can be easily altered to reflect your preferences. They are an excellent tool for brainstorming, and can help you gain a better understanding of different aspects of a company’s advertising strategy.
While mind maps are useful for illustrating the main points of a business plan, they are not perfect for presenting your vision. To organize your thoughts and ideas, you can use a Mind Map. It takes less time than other templates and doesn't require as much effort. This format can be used to brainstorm future topics for email. A mind map is an effective tool for brainstorming ideas and helping you understand what your potential clients want to know.
FAQ
What is it worth to hire a content strategist for your company?
You can find many freelancers or agencies that offer content-creation services at a reasonable price. However, some companies choose to pay more because they value the expertise of the person working on the project.
How much does content marketing cost?
The price of content marketing varies depending on whether you're looking for an outsourced solution or you're going to handle everything yourself. Outsourcing content market services is often cheaper than hiring fulltime employees. This allows you to scale quickly, when you need it.
HubSpot research shows that outsourcing content production can cost around $5 per lead (for B2B businesses) and $22 per lead (for consumer brands).
But, you don't have to pay a lot of money for content marketing tools. These can be used to create high-converting content.
You have many options to optimize content for search engines such as Google and Bing. You have the option to write original articles or guest post on blogs. You can also curate content from different websites and reuse existing materials.
You'll need to learn the skills necessary to create great content for self-produced content. Once you learn it, creating content will become easy.
You can start by creating simple landing pages using WordPress and then move on to building out your site. This will allow you to build a portfolio.
What is the best Content Marketing platform?
There are lots of different platforms available today. Each one has its advantages and disadvantages. Here are some top choices:
-
WordPress is easy to set up, manage and maintain. Great community of users.
-
Wix is easier than WordPress to set-up and maintain. It doesn't require any technical knowledge.
-
Squarespace – The best option for those who already own a website.
-
Blogger - A free blogging service.
-
Medium - A place where writers can share their work.
-
Instagram – An image-based platform.
-
LinkedIn - A networking tool.
-
Facebook - A social network.
-
YouTube - Video sharing platform.
-
Pinterest – Image-based platform.
-
Google Analytics – Track visitor behaviors.
-
Hubspot - Email marketing software.
-
MailChimp – Email marketing software.
Why do I need a Content Marketing Strategy? Why not just send emails or post social media updates?
There are two main reasons why you might not want to use a Content Marketing Strategy.
-
Perhaps you think email marketing and social networking posts are enough for people to talk about your brand.
-
If you've never tried email marketing, or posted on social networks, it's easy to assume this type of content is not feasible.
Both of these assumptions are false.
Email marketing and postings on social media can be great ways of communicating with prospects and customers. They aren't sufficient by themselves.
A single email campaign won't be enough to help you achieve your goals. Instead, it needs to be part of a larger strategy. It won't be enough to just post on social media. They need to be part of an overall plan.
This is where a Content Marketing Strategy can help. A Content Marketing Strategy is a plan that sets clear goals for each piece. This will allow you to manage the entire content creation process.
As a consequence, you will be able spend more time on other vital aspects of running your business, such as growing your customer base and increasing conversion rates.
A Content Marketing Strategy is a great tool, but it doesn't necessarily make it easy.
But, having a strategy in place makes all the difference.
Does Content Marketing require an SEO specialist? Yes!
SEO experts know how search engines like Google rank pages. They can also identify the keywords you should target when optimizing pages.
Statistics
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
External Links
How To
What are the top content marketing platforms available?
Every industry is different, so there's no single platform that will work for everyone. But most industries have at the very least one tool they like to use. Hubspot is a popular tool among marketers because it has been proven to increase conversions by 50%.
However, not all tools will be the same. Some tools provide better analytics tracking and some allow for easier collaboration among different teams. Other tools have features like A/B testing, which may help you improve your content marketing ROI.
Before you make a choice about which platform to use, consider these: What are its pros and cons? It will meet my current needs? And what about in 2 years?
Entrepreneur Magazine has identified the top five content marketing platforms.
Marketo Content Studio - Content Marketing Platform #1
Marketo is a provider of enterprise social media management software. It provides a variety of products and services including CRM software, social media publishing tools, and analytics dashboards.
A content studio is also available that allows businesses to access a collection of pre-made graphics and templates that can be customized into custom designs.
This means that you don't need to spend time creating graphics or writing original content. Instead, you can concentrate on creating compelling content that speaks directly for your audience.
Marketo allows you to easily add images and videos to your blog posts. This is one of the reasons Marketo has been so successful. This allows you to make your posts visually appealing and increase engagement with your readers.
The downside is that if you want to edit your video or image files, you'll have to upload them to Marketo first.
Content Marketing Platform#2: Trello
Trello is similar with Kanban boards in project administration. Both feature task lists that users can assign to each other and track progress.
Trello allows you create individual boards for each member of your team and assign them specific responsibilities. Trello also allows for easy information sharing between employees.
Trello, however, doesn't need any special software to work. So you can use it on virtually any device.
Trello is a great way to invite people and collaborate on projects without having access to sensitive data.
This allows you create a private group and give only the most essential details to those who must know them in order to complete a task.
Google Suite Content Marketing Platform 3
Google has a wide range of products designed specifically for business owners. Google Docs is a Google Suite that includes Sheets, Slides and Slides.
It is important to remember that these applications can't be free. Each user must be paid individually. You can use them for multiple purposes with many plans starting at $5 per month.
You would need two licenses if you wanted to create a document or embed a link from another site.
You can create one document for free if you only need it.
Google tools can be integrated with other apps such as Gmail. This is a huge advantage. Google tools integrate well with other apps such as Gmail, so you can send links to documents by email and store data efficiently in Google Drive.
Hubspot Content Marketing Platform 4
HubSpot is a highly popular web-based marketing tool that offers plenty of functionality.
Its platform lets users manage various aspects of websites, landing pages, or blogs. They can, for example, create automated emails to track conversions.
HubSpot also integrates with Salesforce, WordPress and other platforms so that you can connect them all.
HubSpot integrates with more than 200 third-party applications. This is one of its most important features. This allows you automation and reports generation based on real-time statistics.
While you won't be able to publish content directly from HubSpot, you can export it into many formats, including HTML, PDF, and Word.
HubSpot offers a free trial version when it comes to pricing. You get unlimited access to all content once you upgrade to a paid account.
HubSpot is the best blog platform and eCommerce solution. Get started today!